Helping farmers

Rainforest Alliance is a non-governmental organization that works on a not-for-profit basis, helping farmers improve their way of life. According to rainforestalliance.org, their mandate is “to protect ecosystems and the people and wildlife that depend on them by transforming land use practices, business practices and consumer behaviour. Companies, cooperatives and landowners that participate in our programs meet rigorous standards that conserve biodiversity and provide sustainable livelihoods.”

The Rainforest Alliance approach

“At the Rainforest Alliance,” explains rainforestalliance.org, “we believe that the key to ensuring long and healthy lives for people, for wildlife and for the planet is by establishing sustainable ways of working the land. In more than 60 countries around the world, we are collaborating with farmers, workers, business leaders, NGO’s, governments, scientists and local communities to develop and implement standards that are socially and environmentally responsible, as well as economically viable. By creatively and systematically helping to overhaul the way that crops and timber are produced and the way tourism is managed, the Rainforest Alliance, its partners and the consumers they serve are ensuring that the resources we depend on today will be here far into the future.”

Connecting conservation to daily life

The Rainforest Alliance certified seal of approval makes it easy for consumers to know they are buying a product that has been grown or made sustainably. Companies that sell these products also make sure their customers know that they are good neighbors in their communities and that they take care of their workers and protect the environment. These companies do this through collaborative partnerships with businesses, not-for-profit groups that work regionally, and international development organizations.

Learn more

For more information on Rainforest Alliance certification please go to rainforestalliance.org.